Subliminal advertising has been around for many years, usually using hidden words, dead celebrities, intentional errors, and even sexual acts in the ads. Consciously, you don’t notice anything out of place. But unconsciously, you remember there was something not quite right about the ad, and the brand or product will stick with you. Derren Brown [...]
Show and Sell
Recently the Campaign for a Commercial Free Childhood filed a complaint with the Federal Communications Commission to block a cartoon show scheduled to appear on October 11 on the cable network Nicktoons. The show features characters originally developed to market Sketcher shoes to children. The complaint charges that the show would violate the federal requirement [...]
Google Instant Creating some Nailbiting Marketers
Unless you’re a Yahoo! or Bing apologist, chances are you’ve noticed the arrival of Google Instant sometime in the last week. Google Instant is the new service from Google that aims to save you 2-5 seconds of search time by offering you search recommendations as you type. Just go to google.com and try typing in [...]
Fun in Advertising
A company uses commercials in order to sell you a product, make a profit, reach sales goals, increase the stock price, etc. But with all of the seriousness that goes into a business, does that mean they can’t make a fun commercial? Nope. Comedy has always been a strong aspect of advertising and makes most commercials worth [...]
Double Rainbow All the Way
Watch how serendipity meets opportunity in these videos based on Paul “Bear” Vasquez’s popular YouTube clip of his reaction to a double rainbow over Yosemite National Park. Which clip featured on Marketplace Money is your favorite?
