When Chris Wexler, Vice President Group Planning for Compass Point Media, interviews a job candidate, what three qualifications do you think he is looking for? Surprisingly, instead of perusing the candidate’s resume for experience, education or credentials, Mr. Wexler talks with the person he is interviewing and looks for a candidate who is curious, intelligent [...]
Outlook 2011 – A Glimpse into the Future!
The World Future Society has just released their Outlook 2011. The report offers recent World Future Society forecasts for the decade ahead. Imagine the following forecasts and consider what these potential trends could mean to you and your career in marketing? According to Tomorrow in Brief, July-Aug 2010,a “Skinput” computer interface will allow you to carry a virtual [...]
