This last Spring Semester Teri Otte and I piloted an experimental course in Social Media Marketing here at Century College. The students were excellent and the content intriguing. Everthing went so well that Social Media Marketing will now be offererd as a regular course at Century. No class at Century has ever incorporated such heavy social media use into a course design, and the Marketing Program faculty are proud to be on the front end of this movement.
Obviously we’re not the only ones doing this. Other colleges and universities nationwide are beginning to dabble in social media and use it as a means for increasing engagement in both online and classroom based courses. I happened upon an article on the Huffington Post today written by a former high school principal detailing the ways his New Jersey school was incorporating social media into classroom learning. Very cool stuff! Here are several key morsels he touches upon and identifies as small changes he made to make social media innovation possible. (Note: the following are paraphrased)
- He advocated for a change of the prevailing philosophy of social media within the school
- He educated staff on the value of web 2.0 in the classroom
- He acknowledged that students need to be instrumental in any effort to transform the culture of a school
- He embraced a spirit of transparency about what was going on inside the walls of the school
You can read the article in full using the following link. How Our School Adopted Social Media, One Small Step at a Time.
In what ways would you like to see social media used in the classroom at Century College?
One Response
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Lynn Smaagaard Says:
I think it would be worthwhile to have a teaching circle to investigate social media in the classroom. I’d love a list of the top ten methods of using social media in the classroom – maybe I’ll Google that!
