A company uses commercials in order to sell you a product, make a profit, reach sales goals, increase the stock price, etc. But with all of the seriousness that goes into a business, does that mean they can’t make a fun commercial? Nope. Comedy has always been a strong aspect of advertising and makes most commercials worth watching. Why do you think there is so much hype surrounding the commercials that air during the Super Bowl? There are 60 minutes of football, but the broadcast takes 3 hours. That leaves you with almost 2 hours of commercials!
Enter the latest member of the “fun in advertising” group, Newsday. They’re a newspaper that is based out of New York. They recently launched their own iPad application with this commercial:
Do you have any other examples of fun in advertising?
4 Responses
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Judelia Says:
Loved it! Great laugh in the midst of some pretty serious grading for my online students –
Check this out…..
weeeee, all the way home
http://www.youtube.com/watch?v=8F_G2zp-opg
anybody got another to share! 3 good laughs a day to keep the doctor away… or something like that!
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Stephen Kelly Says:
Ha! Very funny – both the iPad and the pig!
This isn’t he first time that Apple (either explicitly or implicitly) has encouraged the destruction of an iPad. We caught this vid last year, also very amusing.
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BenP Says:
It’s great to see original commercials. If only college marketing could take a cue from this.
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Daniel Counce Says:
Great commercial something to think about when I start planning to operate my own business. I agree that humor is good especially when it is good humor it gives the customer I sense of knowing that yo have them in mind.
