The Power of the Blog

momblogger th The Power of the BlogImagine the power of a consumer with over a million followers on Twitter!  When Blogger Karen Armstrong couldn’t get her washing machine fixed, she turned to her popular blog dooce.com to get results.

Watch the full episode. See more Need To Know.

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One Response

  1. stephenmkelly Says:

    Hmmm… this video lost me at “the average blogger only makes $5,000.00 off their blog a year.”

    That statement made it real difficult for me to believe anything else that was said within the piece. I’m wondering which “average bloggers” they were talking about. Most bloggers are lucky if they can pull $100 off their blog in a single year.

    Karen Armstrong is the gross exception, not the rule (with a pun intended on the “gross”). There is nothing profound about her story, and that she claims to be one of the first women to blog about her kind of experiences is pretty disingenuous. Blogs have been around since 1999, and women were writing about the kinds of things she writes about years before she was, they just didn’t have the luxury of 1mil Twitter followers.

    THe blogosphere is interesting in that often times the most successful blogs tackle the most mundane topics. Again, nothing in Karen Armstrong’s background is profound, yet her readers clearly identify with that. Mercy! Are we all so mundane!? :P

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